Private market data sector seen reaching $30bn TAM by 2030
Investing.com — The private market data industry could grow to as much as $35 billion by 2030, according to a report from UBS. The expansion is expected to be driven by growing private market assets and rising demand for analytics, transparency, and reporting solutions.
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Private market assets under management totaled about $15 trillion in 2025 and could exceed $30 trillion within five years, the report said.
Growth is expected to be supported by increased institutional allocations, expanding private credit markets, infrastructure investment, and greater participation from retail investors.
As capital flows into private markets, demand for data services is expected to increase across deal sourcing, valuation, benchmarking, portfolio monitoring, and reporting.
The report also highlighted artificial intelligence as a potential catalyst for additional data consumption.
The addressable market is projected to expand as investors seek greater transparency and more sophisticated tools to evaluate private assets.
Increased disclosure requirements and growing scrutiny of private credit portfolios could provide additional support for data and analytics providers. Indexes and benchmarks, private credit analytics, and portfolio monitoring solutions were identified as some of the fastest-growing segments within the industry.
Among the companies covered, Morningstar was viewed as having the greatest exposure to private markets through PitchBook and related businesses. The operations account for more than 30% of company revenue, though the report noted that recent moderation in PitchBook growth remains an area investors are watching closely.
MSCI was also highlighted as a potential beneficiary as growth in its Private Assets segment accelerates with the rollout of new products. Strong expansion in the business could help lift the company’s overall subscription growth rate.
S&P Global was identified as another company well-positioned to benefit from rising demand for private market solutions.
The report said growth in its Market Intelligence segment could receive support from expanding private market offerings, while the acquisition of With Intelligence could provide an additional boost if current growth trends are sustained.
Growing use of AI-powered research tools and increasing demand for transparency across private markets are expected to remain long-term drivers for the sector.
